Pepsi Studios: Animated Logo

Sounds refreshing.

Pepsi approached us looking to create an identity for their new in-house project, Pepsi Studios - reimagining the existing Pepsi logo from the perspective of an artist and creator. We designed a loose, yet dynamic, painted version of the Pepsi mark. From there we recreated the feeling of cracking open a can of Pepsi with a rush of effervescent carbonation leading the path.

  • Client: Pepsi Studios
  • Released: 2017